“Photos, like press releases, social media and other communications tools, are a way to communicate to Canadians the work the government is doing on their behalf.”
Caitlyn Workman, Environment Minister Catherine McKenna’s spokeswoman
Oh come on.
Or in the words of former tennis great and tightly wound human being John McEnroe: “You cannot be serious.”
Photos taken of the minister in Paris and the bucket-full of videos on YouTube produced by Environment and Climate Change Canada featuring McKenna serve little purpose but to raise the profile of the minister.
Why ECCC could use video of the effects of climate change or illustrate climate change featuring The Muppets or maybe even graphics with a voice-over. The possibilities are endless.
But somehow these photos and videos (and not very informative videos) feature McKenna. Now how could that happen? Are we campaigning for the next election in 2016? Who does she think she is? Jim Watson?
Canadians threw out a government that produced ministry videos and such that looked remarkably like campaign messages.
Note the operative words above are “threw out a government.” Such photos and videos are unbecoming of the Liberal leadership.
Rather than producing at least 53 videos on climate change starring Minister Catherine McKenna, perhaps Environment and Climate Change Canada could have made just one with The Cookie Monster, a very impatient Muppet. At least this video is interesting.
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